A complete guide to visiting Madame Tussauds New York

What do Taylor Swift, Elon Musk, RuPaul and Pennywise the scary clown have in common? That’s right: you’ll find all of them immortalized in wax at Madame Tussauds New York.

By <a href="#author-bio">Stuart Bak</a>
By Stuart Bak
Published: November 10, 2025
Anna Wintour in the Glow Gala at Madame Tussauds

You’ve seen them on stage, on screen, in the latest copy of Marie Claire and pretty much all over your socials. Now here’s your chance to meet some of the planet’s most famous faces in real life. Well, kind of. Tay-Tay, Timothée Chalamet, Gaga, Bieber, the Kardashians: they’re all here at Madame Tussauds New York. Or, at least, their wax doppelgangers are.

We’ve got the lowdown on...
 

  • What to expect when you visit this Times Square landmark
  • Must-sees in each of the different zones
  • Interactive fun with your fave A-listers
  • Where it is and how to get in
  • The VIP add-on options

Ok, gimme the backstory…

Everybody knows Madame Tussauds, the famous London waxworks museum that’s been producing and showcasing wax effigies of the rich, famous and infamous for nearly 200 years. But did you know it now operates in a further 19 locations across four continents? Well, now you do.

Opened in 2000, New York’s Madame Tussauds outpost is located smack bang in the heart of Times Square and boasts a collection of some 200 figures over five floors. We’re talking Hollywood giants like Audrey Hepburn, Angelina Jolie and The Rock, pop icons Drake, Beyoncé and Dua Lipa and sporting heroes Vini Jr and Yao Ming. And that’s just for starters. You can also take a seat in the Oval Office, strut your stuff on the catwalk and enter the Hunger Games with Katniss.

Give me five good reasons why I should visit…

Groot at Madame Tussauds

In our humble opinion:

  1. Glow Gala: For party-time A-list selfies with megastars including RuPaul, Priyanka Chopra, Anna Wintour, Kim Kardashian, Tom Cruise and Katy Perry (dressed as a chandelier, obvs).
     
  2. MARVEL Hall of Heroes: Say hey to Groot, Hulk, Loki and the gang.
     
  3. Seasons of New York City: Because who doesn’t want to go walking in a winter wonderland with Queen of Christmas Mariah Carey?
     
  4. Warner Bros. Icons of Horror: Are you brave enough to face off with Pennywise the clown, creepy doll Annabelle, a demonic nun, or Regan from The Exorcist with her cute lil’ head-rotating trick? Well, are you?
     
  5. The Oval Office: See that big red button under the desk? Whatever you do, don’t press it…

How do I find the place?

Easy. It’s on 42nd Street right in the heart of Times Square, between 7th/8th Avenues. 

Bus: take the Downtown route to Stop 1 or the Uptown route to Stop 20.

Subway: hop off at Times Square 42nd Street, 42nd Street Bryant Park or Grand Central 42nd Street.

How do I get in with my New York Pass?

No need to book in advance. Just pitch up, flash your pass at entrance staff and take the elevator straight up to the A-list rooftop schmooze-fest.

Ok, tell me a bit more about what I can see and do there…

Mariah Carey at Madame Tussauds

Sure. There are several zones included with your New York Pass, plus a few add-ons that will cost you extra. Here are the main areas you can expect to encounter…

Glow Gala

Rub shoulders with Hollywood’s brightest stars for the ultimate Insta bragging rights. Grab a drink at the bar and – oh! – is that Kris Jenner over there? This rooftop shindig gets the party started in style with a strictly A-list guest list that includes Anne Hathaway, Johnny Depp and Katy Perry trapped in a chandelier, all set against a glittering Manhattan skyline backdrop.

Star on Broadway

Dance on a giant piano, accompanied by none other than Andrew Lloyd Webber, before diving into scenes from two of the maestro’s most beloved musicals: Cats and Phantom of the Opera. There’s also a chance to recreate several iconic Hollywood moments here: enter the Hunger Games arena with Katniss and take to the skies on E.T.’s magic flying bicycle.

Guest Star on the Tonight Show

Grab selfies with Oprah and Good Morning America’s Michael Strahan, before sitting down to a grilling from the big kahuna: Jimmy Fallon himself. Well, wax Jimmy Fallon. The good news is he’s likely to go easier on you with the questions – and patiently suffer more selfies – than the real deal would. 

Sit in the Oval Office

Meet the current POTUS which – at time of writing – is Donald Trump. Ponder just how the waxperts managed to color-match that trademark mahogany tan, before taking your seat at the massive Resolute Desk and signing executive order after executive order with a sharpie.

Warner Bros. Icons of Horror

Buckle up for the next section, in which horror fans can board a freaky-looking subway car to enter the terrifying world of Hollywood’s most-feared characters. We’re talking shapeshifting clown Pennywise from IT, head-spinning sweetie-pie Regan from The Exorcist, and Annabelle and the utterly demonic Nun from The Conjuring universe. Accordingly, this one is recommended for ages 13+. Indeed, anyone of even a vaguely nervous disposition might want to consider giving this frightfest a wide berth.

Seasons of New York City

There’s Insta gold to be had here, where you can pose for selfies beneath pink cherry blossoms with Selena Gomez, perform with the famous Radio City Rockettes, hail a classic yellow cab with Drew Barrymore, have breakfast with Audrey Hepburn and – surely the pièce de résistance – hang out with Mariah in her winter wonderland. It’s all you ever wanted for Christmas… and then some.

MARVEL Hall of Heroes

Meet your favorite Marvel superheroes and some of the bad guys, too.  Get smash-happy with the Hulk, go barking up the wrong tree with Groot, and strike a selfie pose or six with Spidey, Loki and Captain Marvel. Marvelous.

Walk the Runway

Ready for your close-up? Strut your stuff on the catwalk as flashbulbs pop just for you. Bit camera shy? Fear not: Brazilian supermodel Alessandra Ambrosio is there to boost your confidence with fashion tips and runway knowhow. Your catwalk strut will be captured for posterity on video, meaning you can share it with your thousands of adoring Insta followers or, y’know, quietly delete it and pretend it never happened.

Music

Your dream festival line-up is right here at Madame Tussauds. Well, it is if your dream festival line-up includes Beyoncé, Harry Styles, Elvis, Johnny Cash, Bad Bunny and Megan Thee Stallion which, quite frankly, why wouldn’t it? Dazzle with Dua, dance with Drake and shake it with Shakira: the stage is yours.

Anything else to see? 

Of course. With over 100 figures in the collection there’s always something or someone else you can goggle at. Presidents, Hollywood royalty, actual royalty, moon landers, sport stars and giants of art and science: they’re all here. You can even take a deep dive into the life and times of Madame Marie Tussaud herself, complete with death masks and the story of how she first discovered her aptitude for wax art (and nearly got herself beheaded) during the French Revolution.

What other facilities are there? 

Shop at Madame Tussauds
  • There’s a bar in the Glow Gala zone, and you can get snacks and drinks with Leo DiCaprio at the Park Corner Café and Bar in the Seasons of New York City area. There are also a couple of other concession stands inside the attraction.
     
  • The gift shop carries a veritable treasure trove of (mainly) I Love NYC products – everything from socks to keychains and tumblers. You can also stock up on NYC apparel, backpacks, ornaments and more here.

I’m done here, where should I go next? 

The Times Square location puts you handily close to several other Big Apple big-hitters. Not only does your New York Pass get you into Madame Tussauds, it also grants you access to the following (very) nearby attractions:

You mentioned optional extras…

Jimmy Kimmel at Madame Tussauds

Wait, all that wasn’t enough for you? Ok, here are some of the add-ons you can book…
 

  • Photo Pass: buy this for unlimited digital downloads at Madame Tussauds photo kiosks. You can download straight to your mobile and share your celeb selfies right there on the spot.
     
  • Wax Hands: Incurable souvenir hunters, rejoice! For here’s a chance to immortalise your fingers (and thumb) in wax. Simply stump up the required $18 (per hand), select a colour, strike your favorite hand pose (peace sign, devils horns or clenched fist for the win) and hey presto: your own fair hand, perfectly preserved in wax for all eternity.

Enjoyed this little slice of New York? 

Take your trip to the next level with our complete guide to using The New York Pass or check out our local expert's NYC must-sees, all filled with visitor hacks and money-saving tips. 

With The New York Pass®, you can skip the stress and save big on Empire State Building tickets plus dozens of other must-see attractions, all with one easy-to-use pass. 

🗽 Don't explore the Big Apple without this 
💰 How much can you really save in NYC?

 

Stuart Bak
Stuart Bak
Freelance travel writer

Stu caught the travel bug at an early age, thanks to childhood road trips to the south of France squeezed into the back of a Ford Cortina with two brothers and a Sony Walkman. Now a freelance writer living on the Norfolk coast, Stu has produced content for travel giants including Frommer’s, British Airways, Expedia, Mr & Mrs Smith, and now Go City. His most memorable travel experiences include drinking kava with the locals in Fiji and pranging a taxi driver’s car in the Honduran capital.

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It keeps both kids and grown-ups engaged with games, quizzes, and a solid dose of humor from the staff.  LEGOLAND® Discovery Center, on the other hand, is pure, hands-on play. Kids’ imaginations run wild as they build, race, and interact with everything around them. With action-packed rides, constantly changing workshops, and a super social atmosphere, it’s a joy for kids who want to move, tinker and laugh. Parents can join in (or grab a coffee while the little ones burn off energy).  Which is more beautiful?  Beauty means different things to different people, but both attractions deliver Instagram-worthy moments aplenty.  SEA LIFE excels in aquatic ambiance. The lighting is dreamy blue, the jellyfish tanks glow like neon moons, and the Ocean Tunnel’s sweeping views are straight out of a nature documentary. The cityscape theme gives everything a playful twist—yes, that’s a subway train going through a coral reef.  LEGOLAND® Discovery Center dazzles with a rainbow of color. Everywhere you look, intricate LEGOLAND® models and bright brick mosaics transport you into a cheerful fantasy world. While it’s not traditional “nature” beauty, there’s an irresistible charm in those perfect little brick-built skylines.  Which has the better view?  Since both attractions are indoors, ‘view’ means what you see inside—it’s less about broad landscapes and more about what fills your field of vision.  At SEA LIFE, the highlight is undoubtedly the Ocean Tunnel. Standing in the center while rays, turtles and sharks glide overhead is a view you’ll remember for years. Snap a selfie and it almost looks like you’re underwater yourself.  At LEGOLAND®, the best vantage point comes while exploring MINILAND or riding Merlin’s Apprentice, which gives a fun, bird’s-eye view of the build zones. Watching your brick creations whiz down LEGOLAND® racetracks isn’t bad, either!  How do I get there?  Both attractions are conveniently located inside the American Dream mega-mall in East Rutherford, New Jersey, just outside New York City.  From Manhattan:  Bus: From Port Authority Bus Terminal, take NJ Transit Bus #355 direct to American Dream. Buses run frequently—just check current schedules.  Train: You can catch the NJ Transit train from Penn Station to Secaucus Junction, then transfer to the Meadowlands Line for events only. For most visits, bus is easier.  Car: If you’re driving, American Dream offers ample parking. Rideshare apps are also widely used for door-to-door convenience.  Both sites are well signed inside the mall and sitting opposite each other.  Best choice for families, couples or friends  Both attractions shine for families, especially those with young explorers in tow. LEGOLAND® Discovery Center is designed for families with kids aged 3-10, with rides and activities specifically tailored for little builders and their grown-ups. Adults can join in or relax in the café, but it’s a kids’ world first.  SEA LIFE Aquarium welcomes visitors of all ages—it’s just as enchantingly educational for adults and teens as it is for pint-sized marine biologists. It’s quieter than LEGOLAND®, and you’ll find couples and groups of friends soaking up the ambiance, too. If your crew loves learning about nature, or you want a slightly calmer outing, SEA LIFE has broad appeal.  I’ve got fidgety kids to entertain – which has more ‘hands on’ activities?  LEGOLAND® Discovery Center is the hands-on champion. Kids (and, let’s be honest, adults too) spend hours building, racing, tinkering and playing. Kingdom Quest, Merlin’s Apprentice, DUPLO® soft play, and family workshops offer endless ways to play, build and create together.  SEA LIFE has touch pools and interactive exhibits, but it leans more on observing and discovering than running around and building. If you’ve got little ones who need to keep their hands busy every minute, LEGOLAND® Discovery Center is the hands-on paradise. Give a child a pile of bricks and watch their imagination explode!  What’s the accessibility like?  Both SEA LIFE Aquarium New Jersey and LEGOLAND® Discovery Center New Jersey prioritize accessibility for all visitors. Located inside the modern American Dream complex, both are fully wheelchair accessible, with wide paths, passenger elevators, and plenty of space to maneuver strollers or mobility aids.  SEA LIFE keeps its exhibit layout open and easy to navigate. Visible signage, gently sloped walkways, and accessible restroom facilities make for a smooth, stress-free experience whether you’re adventuring with toddlers or grandparents. Service animals are welcome, and the aquarium’s lighting is generally soothing rather than harsh.  LEGOLAND® Discovery Center also meets all ADA standards, offering elevator access between floors, wide aisles in the build zone areas, accessible restrooms, and plenty of space throughout. Most staff are well-versed in welcoming visitors with different needs—if you need anything special, just ask.  Both attractions provide accessible parking at American Dream, and wheelchairs are available to borrow from the mall’s Guest Services desk if needed.  Best lunch spots nearby?  Once those little adventurers (and their grown-ups!) have worked up an appetite, the American Dream complex delivers on dining.  Casual & Kid-Friendly:  Mighty Quinn’s Barbeque: Smoky, slow-cooked meat sandwiches that will satisfy everyone, along with classic mac & cheese and crispy fries. The vibe is family-friendly and lively.  Luke’s Lobster: Chill out with amazing lobster rolls, crab grilled cheese and fresh salads—served up in a small, breezy spot.  Cinnabon: Need a sugar rush? The classic cinnamon rolls are an American Dream highlight for sweet tooths of all ages.  Sit Down & Splurge:  Carpaccio: A chic Italian eatery with a bright, airy dining room and award-worthy antipasti, pastas and steaks. Perfect for a celebratory meal after a big morning out. Don’t miss the house-made tiramisu.  Yard House: Great for groups, you’ll find a huge menu of American favorites—plus over 100 beers on tap. Try the poke nachos or Korean BBQ chicken wings. The upbeat, modern décor keeps things feeling festive.  Budget-Friendly Bites:  Five Guys: Never underestimate the power of a classic burger-and-fries lunch, done right every time.  Charleys Philly Steaks: Easy, fast and messy—in the best possible way! Grab a classic cheesesteak and a cup of lemonade for a quick recharge.  Something Different:  Ample Hills Creamery: Ice cream lovers rejoice—creative flavors, rich and creamy, served in a carnival-bright shop.  Market Vibes:  American Dream Food Court: With options from sushi to tacos to pizza, everyone can grab what they love. Perfect if your group can’t agree on just one cuisine.  Where are the best photo opportunities?  SEA LIFE Aquarium:  Ocean Tunnel: Without question, the ultimate selfie spot! Snap photos surrounded by swirling fish and sharks—go for afternoon visits when the aquarium is less crowded for that perfect shot.  Jellyfish Exhibit: Catch their glowing, neon colors in the dark tank—no filter needed!  “NYC Underwater” Cityscape Display: Pose in front of the playful city-themed coral background for a pic that shouts, “Only in New Jersey!”  LEGOLAND® Discovery Center:  MINILAND NYC: Capture the LEGOLAND® skyline with you popping up above the Brooklyn Bridge, or pose beside a brick-built Statue of Liberty.  LEGOLAND® Dragon Sculpture: It greets you at the entrance and is probably taller than you. Insta-gold!  Build & Test Zone: Mid-action shots of kids racing their cars down the track always look epic.  Tips: Visit earlier in the day to avoid crowds in your background. For SEA LIFE, be mindful with flash—use natural or exhibit lighting to keep your aquatic shots vibrant. At LEGOLAND®LAND®, ask staff for their favorite secret selfie spots—some staffers might even help you pose with a character!  We’re finished and thirsty – is there a decent bar in the area?  After a day of discovery, some parents (or just grown-up LEGOLAND® fans) might want to toast their adventure. Here’s where to raise a glass nearby:  High-End:  Yard House: More than 100 beers on tap, cozy booths and huge TVs. If craft brews are your thing, try a Belgian-style brew or seasonal IPA. They also shake up hand-crafted cocktails—try the Black Orchid (vodka, elderflower, blackberry, citrus) for something special.  Budget-Friendly:  Dave & Buster’s: This classic arcade-bar hybrid delivers grownup drinks with retro fun. Try their signature “Snow Cone” cocktail or keep it simple with a classic margarita. You can toast the day, then squeeze in a game or two before heading out.  Nearby Hidden Gem:  The Beer Spot: Located just a short rideshare away in Fort Lee, this casual neighborhood bar is all about local craft brews, with knowledgeable bartenders ready to recommend your new favorite. Their rotating tap list always delivers something new.  Any other good stuff nearby?  You’ve played with LEGOLAND®, gone under the sea—what else does this corner of New Jersey have to offer?  Within American Dream:  DreamWorks Water Park: The largest indoor water park in North America, bursting with slides and waves.  Nickelodeon Universe: An indoor theme park—think massive roller coasters, gentle kid rides and tons of games.  Big Snow: Indoor skiing and snowboarding, 365 days a year. Bring your sense of adventure (and maybe a warm jacket).  Close by and Worth a Stroll:  MetLife Stadium: If there’s a big game or concert, it’s just next door—NFL fans, look out!  Meadowlands Environment Center: Free nature walks with beautiful views, wildlife, and trails for a fresh air break.  Back in Manhattan (just a quick hop away):  Hudson Yards: New York’s buzziest new neighborhood—with the Vessel, The Edge observation deck, and public art installations. Take in jaw-dropping views of the skyline and Hudson River.  High Line Park: A converted elevated railway turned into a leafy, art-filled walking path, stretching from Hudson Yards down to the Meatpacking District—totally free, and unbeatable for people watching and city views.  Bryant Park: Depending on the season, enjoy ice skating, ping pong, or just lazing in the shade under skyscrapers.  Local’s Tip: The sunsets over Manhattan from the American Dream parking deck are quietly spectacular—if you time your visit right, you can get a killer view of the city skyline glowing orange and pink.  Summary  Picking between SEA LIFE Aquarium New Jersey and LEGOLAND® Discovery Center New Jersey comes down to your style of adventure. If you’re drawn to the mysteries of the ocean and want a little tranquility and discovery, SEA LIFE will leave you wide-eyed and just a touch more knowledgeable about our blue planet. If imagination, color, racing bricks and non-stop play are your scene, LEGOLAND® Discovery Center is pure, interactive joy for families and anyone whose hands still crave the click of a LEGOLAND® brick.  The best part? You can easily visit both—they’re steps apart inside American Dream, reachable from Manhattan in under an hour, with shopping, food, and adventures galore waiting at your feet. Whether your crew wants to build, splash, discover or just snack and snap photos, these attractions promise a day of fun as big as the city skyline itself.  Plan your adventure, bring your sense of wonder (and maybe an appetite), and enjoy the best of New Jersey just outside the Big Apple!    Enjoyed this? Make it a perfect morning in NYC, and check out the city’s best green spaces.  Step up your sightseeing with The New York Pass®  We make it easy to explore the best a city has to offer. We’re talking top attractions, hidden gems and local tours, all for one low price. Plus, you'll enjoy guaranteed savings, compared to buying individual attraction tickets.  See more, do more, and experience more with The New York Pass® – just choose a pass to get started! 
Empire State Building Observatory
Edge

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One World Observatory
Top of the Rock Observation Deck